Soraa Hires Former Intel Executive Eric Kim as New President, CEO
Source/Type:  LIGHTimes Online - News - Staff reports

Author: LIGHTimes News Staff

June 11, 2010... Soraa Inc., a UCSB spin-off announced today that Eric Kim, former Chief Marketing Officer at Intel, and Executive VP at Samsung would become President and Chief Executive Officer. Soraa was founded in 2008 by renowned semiconductor pioneers Professors Shuji Nakamura, Steven Denbaars and James Speck of University of California, Santa Barbara. The company, which is funded by Khosla Ventures, has established a vertically integrated fabrication facility with operations in California's Silicon Valley and Santa Barbara

Mr. Kim previously served as Intel's Chief Marketing Officer and head of global sales and marketing group. More recently, he served as senior vice president and general manager of the Digital Home Group. Prior to joining Intel, Mr. Kim was executive vice president at Samsung, in charge of global marketing and business development in the digital convergence area. During his tenure there, Samsung became one of the world's fastest growing brands. Mr. Kim will officially join Soraa on July 6th, 2010 and will work out of Soraa’s new corporate headquarters in Fremont, CA.

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